Redefining Saudi Hospitality
Hospitality is more than a service — it is an art. Ashar’s Hospitality division creates exceptional guest experiences across Saudi Arabia, blending warm Arabian tradition with world-class standards to deliver stays that are truly unforgettable.
Ashar operates and manages a portfolio of premium accommodation properties across the Kingdom, serving business travelers, leisure tourists, families, and VIP guests alike. Our hospitality services cover the complete guest journey — from welcome and reception through room service, food and beverage, concierge and guest assistance, to cleaning and maintenance — ensuring every touchpoint reflects our commitment to excellence.
We manage hotel apartments, chalets, resorts, and serviced residences, each designed to meet the specific needs of its location and clientele. Our properties feature modern interiors, premium amenities, and dedicated staff trained to deliver service that goes beyond expectations. For corporate clients, we offer managed accommodation solutions for workforce housing, executive stays, and long-term corporate leasing. For individual guests and families, we provide thoughtfully designed spaces that feel like home while delivering five-star comfort.
Hotel and chalet management and operations.
Welcome, reception, and concierge services.
Room service and in-suite guest experiences.
Food and beverage management.
Guest inquiry and assistance services.
Cleaning, housekeeping, and maintenance.
Corporate accommodation and workforce housing.
Long-term executive leasing programs.
Ashar does not just operate hotels — we create destinations. Each of our properties is designed to reflect its location, serve its audience, and deliver a level of warmth and professionalism that guests remember long after they leave. With fully integrated facility management, catering, and transportation under one brand, we deliver a hospitality experience that is seamless from arrival to departure.
Whether you are a government entity developing arable land, a private investor exploring agribusiness, or a family farm ready to modernize — Ashar is your partner. Contact us today.
1. Al Eskan Hotel Apartments
Location: Al-Ula, Madinah Region, KSA
Contemporary hotel apartments offering fully furnished suites with kitchenette facilities, designed for extended stays and business travelers. Located in the heart of Al-Ula, the property provides seamless access to the region’s cultural attractions and commercial district.
Target Audience: Business travelers, extended-stay guests, government delegations
2. Al Waha Chalets
Location: Al-Ula, Madinah Region, KSA
A serene resort-style retreat featuring private chalets set amidst lush gardens and pool facilities. Al Waha offers an oasis of tranquility for families and leisure travelers seeking relaxation in one of Saudi Arabia’s most breathtaking landscapes.
Target Audience: Families, leisure travelers, couples
3. Al Reem Hotel Apartments
Location: Al-Ula, Madinah Region, KSA
Modern, elegantly appointed hotel apartments offering premium finishes and smart-room amenities. Al Reem combines contemporary design with functional comfort, ideal for discerning travelers who demand both style and substance.
Target Audience: Business executives, VIP guests, premium leisure travelers
4. El Wadi Chalets
Location: Al-Ula, Madinah Region, KSA
Boutique chalets nestled in the valley landscape of Al-Ula, featuring private pools, outdoor terraces, and modern interiors inspired by the region’s natural beauty. El Wadi delivers an immersive, nature-connected hospitality experience.
Target Audience: Leisure travelers, VIP guests, honeymooners, experience seekers
5. Al Faisal Chalets
Location: Al-Ula, Madinah Region, KSA
A distinguished collection of chalets offering a blend of traditional Arabian ambiance and modern luxury. Featuring spacious rooms, a dining lounge, and beautifully landscaped courtyards, Al Faisal is the ideal choice for families and groups seeking privacy and comfort.
Target Audience: Families, groups, social gatherings, VIP leisure
